Our People

WTR has one of the largest and most experienced teams of country analysts anywhere. We maintain over 50 editorial sites around the world with over 800 expert analysts. Our country experts and business analysts, based in locations such as New York, London, Paris, Madrid, Munich, Vienna, Rome, Sydney, Singapore, Shanghai, Beijing, Tokyo, Hong Kong, Mexico City, Buenos Aires and Sao Paulo have a thorough grounding in economics, politics and industry analysis. All of them live and work in the region they cover and most have advanced degrees.

Our country editors are supported by expert analysts based in virtually every country of the world. Currently numbering more than 800, our researchers analyze recent country information, market developments and political, economic, mobility and business trends.

WTR Leadership

WTR was founded by a group of Fortune 100 global executives who needed to conduct business on a global scale in a faster, more productive and cost effective way. The firm is led by Stephan M. Branch, PhD, President and CEO. Dr. Branch directs a team of Partners, Editors and 800 Analysts in 50 editorial sites around the world. He is responsible for the revenue growth, service quality and strategic expansion of the firm.

Our Clients

Over 100 million users rely on WTR for the live data they need to do business in over 200 countries and thousands of cities around the world. World Trade Resource reaches a wide audience of decision makers and opinion leaders. Our roster of clients represents a broad range of companies, governments and universities worldwide.

With 58% of its clients outside the Americas, WTR provides world-class information solutions covering over 200 countries. Our clients are located around the world.